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Big Data: The ethical and social implications.
Trust
The majority of information being processed on people is by private corporations, this means there has to be strong elements of trust between the private corporations and the person whose information is being gathered. The European Data Protection Supervisor (EDPS) mentioned in their 'European strategy for data' report in 2020 that, "big data comes with big responsibility". Legal framework such as the EU's GDPR holds organisations to a high standard in terms in how they collect, process and store the data of users, the EU are strict on making sure these laws are followed and issue large fines to corporations found guilty. The Irish Data Protection Commission fined Meta (formerly Facebook) a record €1.2 billion in May of this year for breaches to GDPR.
Social cooling
Social cooling refers to idea that 'if you feel you are being watched, you change your behaviour'. we have all felt this before, if you are driving your car or in a shop and there are police nearby, you will be worried and self-conscious even if you are doing nothing wrong. With big data, information is constantly being gained on a person and they may be inclined to change their behaviour. This could have long-term negative side effects on our society with self-censorship, increased risk aversion and the lack of expression of free speech becoming problems due to big data.
Social Cooling - Big Data's unintended side effect
Bias
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Really interesting Oisin!
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